James Benefico is an entrepreneur and natural bodybuilder from Austin, Texas. James embarked on a mission to redefine supplement industry standards after a synthetic pre workout supplement nearly resulted in a medical emergency in 2014. A catalyst for change, he pioneered the creation of the world’s first USDA Organic Pre-Workout under his company, Organic Muscle. Committed to promoting clean and nutritious fitness supplements, Benefico continues to champion a healthy lifestyle and redefine industry norms.
The Way Forward podcast is sponsored by Organic Muscle. Organic Muscle is revolutionizing sports nutrition by exclusively utilizing non-GMO ingredients from USDA Organic farms.
Experience the fusion of organic purity and scientific excellence at organicmuscle.com, and unlock a 15% discount with code “Forward15” at checkout.